Night Show Rating Facts

 

  • In his first book increased the target demo W18-34 over 2 shares
  • Increased it from a 5.5 to a 7.8
  • Went from 5th in the market to #3

 

Co-Hosting/Producing Afternoons with Russell Rush

 

  • Russell and Jojo's impact in San Antonio was immediate and again in one book they left Top 40 competitor KELZ in the dust - the first time KXXM had beaten KELZ in PM Drive in a year.  Russell and Jojo's dominance continued and eventually helped force KELZ to change formats.
  • In the spring of 2007 Russell and Jojo set a landmark for afternoons on KXXM, as they achieved the highest afternoon numbers in the history of the station, gaining the top spot in San Antonio for the key female demographics.